Big Case Marketing's Phone Monitoring Program Details
If your phone is not being monitored, you are losing cases weekly if not daily - guaranteed.
Why a Phone Monitoring Program?
Each year, Dr. McAnally sees tens of thousands of dollars wasted on marketing that is effective at making the phone ring but does not result in cases simply because the staff don't have the right tools to transition the phone call to a consultation and "close the deal."
It sounds like such an easy task but it typically isn't. The only way it becomes an easy task is if your staff are completely in control of each phone call. As the doctor you have no idea just how bad your phone is related to the lack of phone tools your staff command.
If you could only hear what went on, you would be horrified. In fact, the first few calls that you receive critiques back on from the Big Case Phone Monitoring Program will very likely horrify you. You're in the back treating patients and besides you have nice people answering the phone, right? Well, being nice isn't enough it also takes the right language, know how, and mind set about who controls each phone call.
There are 3 critical pieces in every practice related to your case acceptance. If any one of these 3 key components is broken, your case acceptance is automatically decreased. The Phone and how your staff are trained to use it is one of those very critical pieces. If that step is dropped, no matter how good your marketing or case acceptance skills, your results will be less than ideal and money will be wasted.
The truth is that as dentists we never gave our staff the right tools and training to start with so part of this is actually our fault as the doctor. Simply through our own ignorance - not by willful choice! The good news is you give your staff the coaching and the tools to fix your phone and make things work in your favor.
Who is The Big Case Phone Monitoring Program for?
Every practice that invests money on external marketing
Every practice that invests money on internal marketing
Every doctor that solicits referrals from other dentists
Every doctor seeking elective cases or fee for service patients
Every doctor that feels they have excessive no shows or cancellations
Program Details
Monthly Staff Phone Program for Your Office
Phone Script that Big Case adapts just for your specific practice
Phone Slip that Big Case adapts just for your specific practice
Optional - Ad-tracking system - Record incoming calls from your ads.
Quaterly critique of an actual patient phone call to your office with grading report
CD of each monthly phone training class
On-demand Phone Reference Library - Train new recruits and current team members with recorded critiques
Chris Mullins "Nuggets for Sales" newsletter to keep you abreast of the latest developments
30 day cancellation notice - no extended contract! (However, We do suggest a 12 month commitment for changing habits and behaviors)
An Application is Required to Verify Your Commitment to Hold Your Staff Accountable. Pricing information will be sent with your application.
(206) 905-1874